Introduction

These General Terms and Conditions of Service (GTC) govern the terms and delivery of services offered by ‘Playverve’ to our partners and users. Together with Specific Terms of Service (STS), where applicable, and any attachments, they form the entire agreement between Playverve and the parties. In case of inconsistency, the provisions of the STS shall prevail. Acceptance of these GTC is required at the time of registration on our platform or when subscribing to the STS. Playverve reserves the right to modify these GTC at any time.

Definitions

The terms used in these GTC and STS are defined as follows (applicable in both singular and plural forms):

    Advertiser: Refers to individuals or entities advertising goods, services, or conducting brokerage activities in online advertising.
    Video Campaigns: Refers to advertising activities by the Advertiser and/or Media Partner, distributed on the Playverve Network.
    Prohibited Content: Content that is offensive, inappropriate, or prohibited by law.
    Video Content: Creative work in video format, not primarily for advertising, uploaded on the Platform.
    CPM (Cost Per Mille): Method of payment for advertising, based on the number of impressions.
    Registration Credentials: Email and password or other credentials used for registration on the Platform.
    Creator: Owner or holder of Video Content rights.
    Intellectual Property Rights: Copyrights, patents, trademarks, and similar rights in various jurisdictions.
    Impressions: The number of times an advertisement is received by a user.
    Confidential Information: All non-public information disclosed in any form between the parties.
    Territorial Restrictions: Limitations related to the distribution and publication of content and advertisements.
    Digital Media: Websites, blogs, apps, social media profiles, or pages owned or controlled by the Publisher.
    Media Partner: Refers to both Publisher and Creator.
    Advertising Messages: Video advertisements provided by the Advertiser.
    Playverve Network: All Digital Media accessible to Publishers associated with Playverve.
    Panel: Control panel for partners on the Playverve site.
    Platform: The automated platform at Playverve.com for accessing services.
    Partner: Any individual or entity using Playverve services.
    Publisher: Owner or holder of Digital Media rights.
    Third Party Publisher: Publishers not directly partnered with Playverve.
    Unit: Software used for distributing Video Content and Advertising Messages.

Acceptance of Contract, Duration, and Renewal

• The contract is accepted upon registration on the Site or subscription to the STS.
• The GTC is valid for one year and renews automatically unless terminated by either party with a 30-day notice.
• Changes to the GTC are effective upon posting on the Site.

Registration

• Media Partners must register an account on the Site to use services.
• Registration is subject to approval by Playverve.
• Media Partners must provide accurate and truthful information during registration.

Publisher Service

• Allows Publishers to publish Digital Media and Advertising Messages using the Platform.
• Publishers are responsible for the functionality and management of their Digital Media.  
• Playverve reserves the right to approve Digital Media and its content.

Creator Service

• Allows Creators to distribute and monetize Video Content using the Platform.
• Creators grant Playverve the non-exclusive right to use and distribute their Video Content.

Software as a Service (SaaS)

    Provides Media Partners with the Platform to sell Video Campaigns.
    Access to the Platform is granted for the duration of the GTC or as specified in the STS.

Platform, Site, and Unit

    Playverve retains ownership of the Platform, Site, and Units.
    Partners are granted a non-exclusive, non-transferable license to use the Platform as per these GTC and STS.

Termination

    Either party may terminate the agreement with a 30-day notice.
    Immediate termination can occur under certain conditions, such as bankruptcy, legal proceedings, or misuse of services.

Limitations and Exclusions of Liability

    Playverve is only liable for damages caused by intentional misconduct or gross negligence.
    Playverve is not responsible for any indirect damages or losses related to the use of services.

Intellectual Property Rights

    Partners acknowledge Playverve's rights and agree not to infringe upon them.
    Partners may use Playverve's trademarks only with written permission.

Privacy

    Parties comply with applicable data protection laws.
    Partners must include their privacy and cookie policies on their Digital Media.

Communications

    Communications between the parties will be conducted via email.

Miscellaneous Provisions

    These GTC, along with STS, form the entire agreement and supersede prior agreements.
    Modifications to the GTC require written consent from both parties.